Search engine optimization boils down to two things
Tell people about your business who are looking for exactly what you have to offer
Converting those same interested people into your paying customers
Three Reasons You Don’t Need SEO
if you already have all the sales you wantIf you already have all the clients or clients you want, you don’t need SEO. However, if you need more customers looking for exactly what you have to offer, SEO is the way to go.
if you don’t care about your competitionIf your business is head and shoulders above your competitors, everyone will end up buying from you, right? Let them give your competitors some of their hard-earned money when they are looking for what you have to offer. They will buy from your competitors and end up hating the experience. Then one of your evangelical clients will tell them about your company and the services you provide. In this case, you also don’t need SEO. But don’t be surprised if a group of these people come along and ask you why they couldn’t find you when they first looked for your services.
if you need SEO if your target market isn’t using search enginesSome age groups simply don’t use search engines to find products or services. People in some small cities do not need to search for something in their area on search engines because the city is small enough that they always know what is happening and what is on offer. Keyword testing can easily determine if people are looking for your business. These results will tell you if you need SEO. Maybe yes, maybe no.
So, you may need SEO to promote your services. But maybe you don’t need SEO.